Monday, July 13, 2009

LG to launch an app store tomorrow

Following the success enjoyed by Apple, other players in the mobile phone market are scrambling to catch up. LG is expecting to launcha digital content distribution service for handsets tomorrow. The company will be targeting Asia from the get-go, but they hope to expand beyond the region before the year is up.

LG intends on providing 1,400 apps (100 free) in 15 languages when the “LG Application Store” debuts in Asia-Pacific countries like Singapore, Malaysia and Australia. The company expects to offer over 2,000 applications by the time availability is seen in Europe and South America. Plans to introduce their service to the US market are slim as it is the forefront of their competition’s (Apple, RIM) domain.

LG is the third largest handset maker, behind Nokia and Samsung.